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Vegetable human from “I love vegi” vegetable juice AD

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Japanese beverage company Suntory released new vegetable juice “I love vegi “. Vegetable human’s story was made for this ad campaign.

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A girl (like main target of this product) buys vegetable human at supermarket and fall in love with him. She doesn’t like vegetable. But he makes tasty vegetable juice from his body for her. Finally they get married.

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That’s good story. But most of Japanese women watch these ads feel ugly to vegetable human.

Is good looking important to fall in love with man ?

I love vegi サントリー

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Comments

1

posted by ash , 4月 30, 2009 22:58:18 (Tokyo) :

haha wow..havent seen this yet. gonna keep an eye out for it.

btw- love your blog :D i think you guys have great taste! i also live in tokyo and im always on the look out for new things too!

2

posted by Michelle , 5月 1, 2009 3:46:10 (Tokyo) :

Strange and a little scary.

3

posted by TingTing , 5月 2, 2009 21:04:07 (Tokyo) :

yeah I think vegi man is a bit scary xD but he reminds of a work art painting :]

4

posted by abi , 5月 3, 2009 9:23:02 (Tokyo) :

good looking is not the most important
it’s the feeling

this is a taiwan ad that is popular
http://www.youtube.com/watch?v=bDIGnWUsmZU

5

posted by Vegetable Love « tell/snap/doodle , 6月 4, 2009 1:11:01 (Tokyo) :

[...] scary/cute! The eyeballs remind me of Muppets. Suntory ad from Japan. Nicked from 8Tokyo [...]

6

posted by i love vegi | , 8月 16, 2010 6:47:15 (Tokyo) :

[...] aquí tenéis el enlace a la web donde os detallan más la historia. [...]

7

posted by Suntory. « NWSAD COLLECTIVE , 9月 8, 2010 3:12:22 (Tokyo) :

[...] That’s good story. But most of Japanese women watch these ads feel ugly to vegetable human. [...]

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