Japanese beverage company Suntory released new vegetable juice “I love vegi “. Vegetable human’s story was made for this ad campaign.
A girl (like main target of this product) buys vegetable human at supermarket and fall in love with him. She doesn’t like vegetable. But he makes tasty vegetable juice from his body for her. Finally they get married.
That’s good story. But most of Japanese women watch these ads feel ugly to vegetable human.
Is good looking important to fall in love with man ?