The most used search engine service in Japan is of course, Google. But here in Japan, Yahoo! Japan has been ranked the top since late 90’s till now, and Google has always been the second.
However, since last year or so, Google has been fiercely catching up Yahoo! Japan. As a unique local strategy to win more market share, Google Japan is promoting itself using famous figures or artists.
This time of “Artist iGoogle” features architects, fashion designers or illustrators who provide the special editions of iGoogle headers or some gadgets. I guess someone like NIGO from A BATHING APE is known out side of Japan, too?